Niche Marketing

About

Niche Marketing is a digital marketing consultancy led by founder and sole practitioner Tonicha Ward. Tonicha Ward is a CIM Chartered Marketer, holds a CIM Level 6 Diploma in Professional Marketing, and has a Distinction in the CIM Specialist Award in AI Marketing. She sits on the IoD Emerging Leaders Committee. The consultancy offers branding, website development, and digital marketing strategy, working with financial and professional services firms, local businesses, start-ups, and charities.

Quick facts

Legal form
Sole Trader
Service options
Freelance consultancy — engaged as an outsourced extension of the client's team rather than a full-time hire
Industries served
Businesses, Charities Nfp, Financial Services
Client focus
Charity, Financial services and professional services firms, local businesses, start-ups and charitable organisations
Specialises in
Branding, website development and digital marketing strategy

People1

  • Tonicha Ward — founder and sole practitioner

Services offered

  • Brand and website building — logos
  • colour palettes
  • fonts and visual identity
  • plus website builds and social media setup
  • Monthly or quarterly analytics and performance reporting with written recommendations
  • End-to-end brand and website projects — case study: brand identity
  • website design and build
  • and messaging/positioning advice for Guernsey fiduciary Barrule Partners
  • Bespoke marketing collateral — social media graphics
  • flyers
  • business cards
  • adverts
  • invitations and menus

Credentials

Qualifications

  • CIM Chartered Marketer; CIM Level 6 Diploma in Professional Marketing; Distinction in the CIM Specialist Award in AI Marketing

Memberships & accreditations

  • Founder sits on the IoD Emerging Leaders Committee

Contact

Address
Guernsey, Channel Islands (no street address or postcode published)

Compiled from public sources — mistakes are possible. If something here looks wrong, let us know.